New Comm Biz
Archive for August, 2010
Don’t Pimp My Trust
Recently I’ve been spending a lot of time on gated shopping sites (i.e., Haute Look, Rue La La, and Gilt) that have popped up in the past couple of years. Across all of them, they invite me to use the trust my friends have in me, to invite them to join the shopping site. With [...]
The Hype and Reality of Social Coupons [10 Links]
Following on my 10 Links post on the Future of Retail (yes I even used the same picture) I present to you 10 Links about the growing Mobile, Geolocation, Social Shopping, Coupon Craze. My 10 Links posts don’t draw any conclusions for you but instead I try and share with you some of the roadsigns [...]
When Social Media Stops Being Shiny
We’ve made it. This is the place we all wanted to be. The social media war is over. Aren’t we all excited now? Social media has made the big time. We’ve crossed the chasm, we’re mainstream, people are finally taking us seriously. We were right and they were wrong. Maybe because it’s the end of [...]
Digital Agoraphobics and the Digital 3rd World
To say that we live in a hyper connected World is a gross understatement. Some research suggests that instead of the 6 or 7 degrees of separation between everyone we have lived in, current research suggests that it may be as few as 3 or 4. But it’s nothing compared to how connected we will [...]
Will Geolocation Make Us Feel Safer?
Geolocation as we know it today is not what we will know it as 5 years from now. Right now it’s all games and coupons but the implications of geolocation go way beyond retail (although the impact it will have on retail shouldn’t be underestimated). Kristen Grant, on my team, pointed out one day that [...]
Is PR Missing Out on the Mobile Revolution?
PR, as an industry, is not known for being a group of early adopters. Social media has been a bit of an exception. While the entire industry may not have adopted social media early on, many of social media’s early evangelists came from the field of PR. The argument is that there was an obvious [...]
How Will Your Business be Crowdsourced?
In the last 20 years we’ve seen some major disruption to business models far and wide. The Internet has turned out to be far more disruptive than anyone could have guessed. Google’s PPC ad model added a new layer of disruption to that model and now another shift, crowdsourcing, which is largely driven by social [...]
Social Media is the Infrastructure for Social Business
Do you remember the IT revolution? I barely do. But I’ve worked in Enterprise tech long enough to have filled in the blanks on what I was too young to see in the 80′s. Things started off as these one off efforts developed by hackers and cowboy programmers. (Not literal cowboys, of course, but for some reason [...]
Facebook and Google Ready to Battle for the Next Big Revenue Model: Social Payments
Another Piece To Google’s Social Puzzle: To Acquire Jambool For $70 Million http://tcrn.ch/c7YNZB Social Gold gives app developers the ability to build payments directly into their games and other applications. It was founded by Amazon veterans Vikas Gupta and Reza Hussein, and has raised $6 million in funding. Like other payments companies they’ve been hit very hard by Facebook [...]
The Evolution of Society, Madness and Social Media
You have probably heard about Nicholas Carr, or if you don’t know him by name you may be more familiar with his, much talked about article, Is Google Making us Stupid. Carr, a long time tech writer, knows how to get a rise out of the tech audience, that’s for sure. Carr turned the article into a [...]
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