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Are Job Hopping Social Media Strategists Hurting Their Careers?
This one goes out with love to all you social media, job hopping, circus freaks. You are my people. There’s got to be a joke in here somewhere: This afternoon I listened to a Russian talk about employee management. But seriously, Boris Groysberg is an amazing teacher and very funny. Boris spoke to our HBS class about [...]
How to Reinvent Yourself in 3 (Not-So) Easy Steps
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. The last few years have been hard for a lot of people. The Great Recession, the Great Reset, whatever you want to call it. Times like these cause a lot of change, at a macro and micro level. We’ve watched whole [...]
A Social Media Strategy Should Be Simple And Fluid
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. Developing strategy doesn’t have to be a complicated exercise. It can be simple and fluid. In fact I would argue the more simple and fluid the better. Over the weekend Lee Oden asked several us why strategy before tactics was [...]
The 3 Types of Social Media Strategy
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account Do you have a social media strategy for your business? Can you articulate what a social media strategy is? Don’t feel bad if you answered no. I’ve been meaning to write this post for a while and have talked around the [...]
If It Doesn’t Happen On Twitter It Probably Doesn’t Matter
Join the New Comm Biz Facebook Page or follow the Twitter account. I attended the Social Media Conference North West in Mt Vernon yesterday and the final speaker was Brad Nelson from Starbucks. What impressed me the most about Brad was his passion for this space and his use of LEGO pictures. Brad’s enthusiasm is obviously [...]
Think Before You Tweet: The Do Not Tweet List
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. The Do Not Tweet List Don’t complain about your customers on Twitter. They are listening. DM is not IM. It’s not a secure communication channel. Disclose conflicts of interest: Clients, Competitors, Partners. Don’t get defensive about negative criticism of your company [...]
Company Forces Employee to Delete LinkedIn Profile
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. I received a disturbing email from a friend of mine. I have changed the message and obscured any personal or employer reference for obvious reasons. Due to the recent FINRA (the Financial Industry Regulatory Authority Inc) ruling (see below) I will [...]
The Evolution of New Media, Web 2.0, Social Media, Social Business: A Brief History of Everything
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. So what is Social Media? We know what it is when we see it. We can give you examples of social media but you’ll be hard pressed to get a very satisfactory answer out of anyone. Is it the opposite of [...]
Top 5 Predictions for the Next 5 Years in Business Social Media [2010 Edition]
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account I spend a lot of time predicting the future and every year I look out over the next 5 years. You are reading the 2010 edition. The 2011 edition is here. You can also see my top 10 2010 predictions and [...]
My GTD Moleskine Hacks
Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. Why do I insist on keeping a notebook? To quote Dwight Schrute, “I keep secrets from my computer.” Actually there’s just something about a blank page that inspires creativity and thought. For as digital as my life gets I still love [...]
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