[NCB Best Of] Marketing is broken because marketers are lazy
February 3rd, 2009This week marks my 2 year blogiversary. To commemorate one of the things I thought I’d do is re-post some of my better older posts. This post originally ran on 2/19/07
The average CMO lasts 23.5 months. 75% of all new products or services introduced by established companies fail. Think these two figures might [...]