New Comm Biz

This week marks my 2 year blogiversary. To commemorate one of the things I thought I’d do is re-post some of my better older posts. This post originally ran on 2/19/07
The average CMO lasts 23.5 months. 75% of all new products or services introduced by established companies fail. Think these two figures might [...]

The average CMO lasts 23.5 months. 75% of all new products or services introduced by established companies fail. Think these two figures might be related?
Clayton Christensen of Innovators Dilemma fame, recently put out a new article in the MIT Sloan Management Review, entitled, “Finding the Right Job for Your Product” where he takes [...]